Relationship influencer Blessing Okoro, popularly known as Blessing CEO, has come under intense public scrutiny following her social media reaction to the death of Nollywood actor Alexx Ekubo. The 38-year-old actor reportedly passed away on Tuesday after a long battle with liver cancer, sparking widespread mourning across Nigeria and beyond. Blessing CEO shared a post on Instagram expressing grief over his passing, writing, “God will punish cancer .. We waited for u to show up 🙏. Your fought silently Rest in peace.” However, her message quickly drew backlash, especially due to her recent controversy involving a fabricated cancer diagnosis.
Just weeks before Alexx Ekubo’s death, Blessing CEO had gone viral for claiming she was battling stage 4 cancer. She shared emotional videos of herself crying and shaving her head, claiming she was selling her properties to fund treatment and appealing for public donations. Many Nigerians responded with empathy and financial support. But the situation turned sour when it was revealed that the medical report she shared had been digitally altered. The original owner of the document accused her of tampering with the results and threatened legal action, leading to widespread outrage and demands for refunds from donors.
As news of Alexx Ekubo’s death spread, social media users revisited Blessing CEO’s post, criticizing her for what they perceived as insensitivity and hypocrisy. Many pointed out that while the actor fought his illness privately, she had used cancer as a tool for attention and fundraising. Comments flooded her post, with users expressing disappointment and anger. One user wrote, “This is the sickness you made a joke about? 😢😢😢😢😢 I pray God in his infinite mercy forgive you and heal you from whatever you’re going through, dear Blessing Nkiruka.” Another remarked, “He had cancer, he didn’t come online crying, shaving hair, seeking donations. I’m sure he reached families, friends, fought it silently. This should be a reminder—if you have no cancer, quit making mockery of people with it.”
The backlash grew so intense that Blessing CEO disabled comments on her Instagram post, a move that further fueled speculation and criticism. Some users interpreted the action as an attempt to avoid accountability. Others warned that her actions could have long-term consequences for public trust in online influencers. The incident has reignited conversations about the ethical responsibilities of social media personalities, especially when dealing with serious health issues. As Nigeria continues to mourn Alexx Ekubo, the controversy surrounding Blessing CEO serves as a stark reminder of the power and pitfalls of digital influence in the age of social media.
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